Campaign Brief
WA women’s health organisation Luma launches new ‘We Hear You’ campaign via Bonfire.
How do you articulate the feeling of saying something important, and having the person you’re speaking to conveniently rewrite your words in their head? We found a simple way to make this clear, encouraging women to speak to an organisation that really listens.
Credits:
Luma
Sarah Allen – Brand & Marketing Officer
Kylie Marston – General Manager, Health Services
Bethany Lord – Chief Executive Officer Bonfire
Bonfire
Rene Le Merle – GM of Creative Division
Luke Williams – Creative Director
Abbie Toynton – Account Service
Bronagh Spence & Ivana Erceg – Senior Copywriters
Mike Dann – Senior Art Director
Evan Dela-Grammaticas – Senior Strategist
Madison Forward – Senior Performance Media Specialist
Production
JJ – Producer
Dominique Pratt – Director
Dave Le May – DOP
Michael Titter – Gaffer
Ash Charlton – Sound Mixer
Megan Carpenter (Toesox) – Casting Director
James Hawkes (TOJC) – Editor
Tim Count (MDS) – Sound
RAZ Studio – Studio
Media Partners
Spotlight Cinema Advertising
Activ8 Media
Talent
Katie Walsh, Evie Tymms, Clea Purkins